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Dec 16

Wine Shop Wednesday: Relationships

This is the one of several recurring posts from David Lazarus about the intricacies of opening and running a wine shop. David’s posts will appear on Wednesdays. I’m also starting to get interest from other wine shops, so hopefully we’ll be seeing a lot of different perspectives in this column.

There are several relationships that I must maintain in order to have our business continue to grow.  After the relationship with my customers, the interaction with my distributor representatives is probably the most critical to the business. The reps have the ability to either bring good deals or new products to my attention or just take my wine orders.

I tried to make it clear, to each of the almost dozen men and women who I work with, that our relationship is a partnership and that my aim is to treat them as partners. It is clearly in both of our best interests that I make money, since when I sell wine we both make money! I have seen situations where reps are treated like lackeys when they do not perform as the store owner expects them to.

Please do not get me wrong, I am far from perfect and am sure that I do not always treat our reps the as I have outlined above. I have however encouraged my reps to let em know when I am out of line. I have tried to be flexible. Jan and I have asked them to an appreciation dinner after the first of the year in the hope that we can cement the kind of relationship for which I am striving. Those of you who have shopped the store will benefit from this relationship through consistent good service and continued exciting new wines.

On a technology note we are still getting acquainted with our e-mail service, so there may be issues with timeliness of delivery. I will apologize in advance and keep my fingers crossed that we will get things figured out sooner rather than later. We are also planning a very special customer appreciation tasting for January and the date will be posted on the web site once it is planned. Also for those of you who are fans of great Champagne, we will be having a grower Champagne brunch the Sunday before Valentine’s day. This event is reservations only and should be really fun.

As always thanks to those who have already helped make this venture a success and we look forward to serving those of you who have not made it in yet.

___

Don’t forget to enter our contest for the red wine stain remover! Just leave a comment on the contest post and we’ll announce the three lucky winners on Thursday!

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Copyright Creative Commons by-nc-nd My Wine Education.
Posted by Michelle at 8:00 am in Wine Shop Wednesday | Permalink | Comments ()
Dec 14

Another Contest: Red Wine Spills

I love white furniture. I have white couches, white and glass tables, white rugs, white chairs … and I also talk with my hands. Considering how much wine I drink, this is a problem. Obviously, I Scotch Guard everything in sight. But that’s only my first line of defense.

I’ve talked before about Wine Away, which I’ve always used for effectively removing my multiple red wine stains. However, there’s a new red wine stain remover on the market. I haven’t tried it yet (as I luckily haven’t spilled anything recently), but Stanley Steemer now offers a Red Wine Remover. It is supposed to work on red wine and other tannin-based spots, such as berries or tea.

The good PR folks at Stanley Steemer sent me four bottles of the stuff. One of those bottles is for my next red wine stain. But the other three? Those are for you!  Kelly, the nice PR rep, actually packaged these up as lovely Christmas presents, so I’ll be giving you the stain remover in style.

What do you have to do? Same as usual. Just leave a comment in the Comments section of this post. I’ll use Random.org to pick three numbers and you will each get a lovely packaged bottle. The contest winners will be announced on Thursday, Dec 17.

There is a catch. I can either mail them to you or give them to you in person, but I will be out of town for 10 days over Christmas. You might have use your Stanley Steemer Red Wine Remover for that New Year’s Eve party that you know you want to host.

Cheers!

Photo by Gromgull
under Creative Commons
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Posted by Michelle at 11:56 am in Contests | Permalink | Comments (10)
Dec 11

Featured Cincinnati Wine Events: Dec 12-18

If you’re free tonite, I’ll be helping out over at Water Tower Fine Wines and pouring Blends and Meritages. I’d love it if you dropped by to say hello!

Pay attention to your local wine shop. Some of the shops, such as Dep’s Fine Wine & Spirits, Uncorked at the Art of Entertaining, and Jungle Jim’s are either wrapping up their weekly tastings for the year or have already stopped until January. Because of this, a lot of the yearly tastings are slowing down. After all, you’re spending all your time at holiday parties instead!

Fountain Square at Christmas, 2008

Fountain Square at Christmas, 2008

I list Little Sonoma (West Chester) as a regular tasting, but each weekend through December, they’re offering some great holiday themed tastings, including sparklers and gift wines. You’ll definitely want to check them out. Additionally, The Party Source really pulls out all the stops with end of year classes between now and Christmas, so try to take in a class or two this December.

Remember, all the recurring events, those dependable weekly tastings, are displayed on our calendar. The one-time events are after the jump.

For information on what’s going on in Dayton, you can refer to Mark’s blog at Uncorked.

Local Wine Tasting Event Calendar

Map IconFriday Interactive Wine Tasting Map

Map IconSaturday Interactive Wine Tasting Map


Read the rest of this entry »

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Posted by Michelle at 9:55 am in Cincinnati, Weekly Cincinnati Wine Events | Permalink | Comments ()
Dec 10

We have a winner!

We have a winner in our DVD Giveaway Contest!  I used Random.org to pick a numbered comment and the winner was number 7! Number 7 is John, so I’ll make sure to get in touch with him as soon as possible.

Stay tuned. I have another giveaway to run and I’ll be announcing it a few hours. It’s the holidays – I like to give away stuff!

Congratulations John!

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Posted by Michelle at 2:17 pm in Contests | Permalink | Comments ()
Dec 09

Wine Shop Wednesday: Day to Day

This is the one of several recurring posts from David Lazarus about the intricacies of opening and running a wine shop. David’s posts will appear on Wednesdays. I’m also starting to get interest from other wine shops, so hopefully we’ll be seeing a lot of different perspectives in this column.

Store operations are starting to settle into a routine. Since we are a new store, we are not getting swamped like many other stores do this season. We have had a slight bump in our already steady sales. Thanks to Michelle and Kevin we were able to launch our e-mail newsletter this week, which makes it a lot easier to get the word out about goings on at the store. I continue to be surprised at the tremendous deals on fantastic wines on the Ohio side of the river. Many of these discounts remind me of those I was used to when I worked in Kentucky. I am happy to offer my customers such good deals and must refrain from taking wine home for myself.

We hosted dessert for the annual Water Tower lighting the Saturday after Thanksgiving and had several hundred people through our building. It was a good move to show our commitment to community involvement and all in all it went very well. The only issue I had was that they closed the street in front of our building several hours before the event started and had neglected to mention it beforehand. Hopefully next year we will coordinate better with the city. Our customer base continues to grow and our inventory is now almost nine hundred different wines.

Our computer system is almost complete. I had a scare the other day when it just quit on me. After three plus hours with my local computer specialist, we had salvaged the inventory and all other important data from the hard drive, which we determined was corrupted. I now have a temporary hard drive until we get a replacement for the damaged one. I am keeping my fingers crossed that the change out goes smoothly and that this is the last computer issue I have with our POS system.

I continue to be indebted to all of those who have helped our business succeed. To sign up for our new e-mail newsletter, go to the web site and click on subscribe at the bottom of the main page. Thanks again!

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Posted by Michelle at 2:52 pm in Wine Shop Wednesday, Wine Shops | Permalink | Comments ()

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