Press Information

I get hundreds of press releases in my email inbox daily. If you want me to pay attention, you need to stand out – particularly if you are local. Some tips:

• If you’re local to the Cincinnati tri-state area, please note that in your subject header. I’ll look at your release much sooner than if I think it’s an event in Sonoma.
• Please do not send me releases on restaurant openings in far away, wondrous places like Seattle or Portland. You’re wasting both your time and mine. My readers care a lot more about restaurant openings here at home.
• If you are sending samples, please put the word SAMPLE in the subject header. Again, it will call out that I need to pay a little more immediate attention to the contents.
• Finally, just because you send me a release, does not mean I will publish it. It needs to be something meaningful to my audience, which is mostly in the Cincinnati (and general area). I highly recommend a social media press release, which gives me access to photos and videos I can use to draw people in and keep their interest.

If I seem rude, forgive me. I tend to get inundated with press releases and important things do fall through the cracks because of it. Thanks for your cooperation!

Cheers,

Michelle